Ring in 2024 with the New Yr’s Day custom of the Rose Parade dwell from Pasadena, California. The Event of Roses is about to happen on Monday, Jan. 1, beginning at 8 a.m. PT / 11 a.m. ET.
The theme of this yr’s parade is “Celebrating a World of Music: The Common Language.”
“The 2024 theme brings us collectively by way of music. In a world of various cultures, beliefs, hopes, and desires, one language unites us all — music,” 2024 Event of Roses President Alex Aghajanian mentioned. “The sound, texture, rhythm, type, concord, and expression meld collectively to maneuver, soothe, excite and delight the world.”
Aghajanian continued, “From bossa nova to blues, classical to nation, metallic to mariachi and rock to rap, 1000’s of genres invite us to develop into one in celebrating a world of music. Whether or not close to or far, younger or outdated, we invite you to year-long festivities that culminate on New Yr’s Day on the Rose Parade. Let the music start!”
ABC, KTLA 5, NBC, RFD TV, Nice American Household, Cowboy Channel, Cowgirl Channel and Univision will carry the parade nationally.
Streaming companions for the Event of Roses embody Fubo, Native Now, OTT Studio, Pluto TV, Sport TV and The Grio.
Audra McDonald was introduced because the 2024 Grand Marshal by the Pasadena Event of Roses.
