Gamer and social media star Tyler “Ninja” Blevins is internet hosting his personal New 12 months’s Eve particular focused at a Gen Z viewers.
Titled “Ninja’s NYE,” the occasion that will probably be streamed throughout Blevins’ Twitch, YouTube and TikTok channels is described as “a singular different dwell leisure choice geared towards gaming and digitally native audiences for New 12 months’s Eve.”
Particular visitor stars that will probably be featured within the particular embrace fellow net stars TimTheTattman, SypherPK, DrLupo, BasicallyIDoWrk and LEGIQN.
“I’m extremely hyped to deliver my NYE get together to your own home,” Blevins stated. “I’m tremendous excited to ring within the New 12 months alongside my greatest associates in the neighborhood. We now have had such an unimaginable 12 months at Staff Ninja that that is the right approach to usher in 2024. Wanting ahead to seeing all of my followers and making it a one-of-a-kind expertise for everybody tuning in.”
Per the synopsis for “Ninja’s NYE”: “Ninja will take audiences on a wild experience main as much as the massive countdown, teaming up along with his creator associates and their communities for a fascinating night time of enjoyable and surprises that features a Fortnite event, video games like pong, marbles, and extra.” Followers can sit up for giveaways and prizes, together with $100 Domino’s present playing cards, gaming gear, and Ninja merchandise.
A particular dwell episode of Blevins’ podcast “AFK w/ Ninja will probably be recorded throughout “Ninja’s NYE.”
Blevins has partnered with Domino’s Pizza because the sponsor of his inaugural New 12 months’s Eve particular, which the Ninja group is selling as “a Dick Clark manufacturing for the trendy digital age” and “a key marketplace for digitally native audiences.”
“We’re thrilled to be part of Ninja’s NYE get together, particularly as we kick off one in all our busiest pizza days of the 12 months,” Domino’s chief model officer Kate Trumbull stated. “We all know that Ninja has an engaged neighborhood of avid gamers and followers world wide. What higher solution to ring within the New 12 months than with giveaways and particular reductions on nice pizzas for this thrilling dwell occasion!”
GameSquare, the place Blevins is chief innovation officer and lately hosted the corporate’s third-quarter earnings name by way of livestream on Twitch, can be backing the occasion.
“As at the moment’s youth technology begins to dominate the buyer group, it’s essential for us to concentrate to the place they’re devoting their consideration over the vacations,” GameSquare CEO Justin Kenna stated. “The mediums of leisure are always evolving, and similar to every other main vacation occasion, the traditions of NYE will shift. ‘Ninja’s NYE’ marks a transfer that may form the way forward for this evolution.”
The “Ninja’s NYE” particular will start streaming at 6 p.m. CT on Dec. 31 by way of Twitch, YouTube and TikTok.
Blevins is repped by CAA and Loeb & Loeb, LLP.
