Shaquille O’Neal is launching a podcast community.
The NBA legend and NBA on TNT studio analyst is partnering with the sports activities leisure firm Playmaker HQ to launch The Huge Podcast Community, which he hopes will function an incubator for athletes and different content material creators to launch reveals primarily based on the earth of sports activities, enterprise, and leisure. Shaq’s Jersey Legends Productions may even produce the podcasts within the community.
The primary present on the community can be a brand new version of Shaq’s The Huge Podcast, which beforehand was produced and distributed by WBD Sports activities. The brand new model of the podcast will see Shaq pair up with fellow TNT Contained in the NBA host Adam Lefkoe and Playmaker HQ producer Shaine Freeman.
New episodes will run by the rest of the NBA season and be accessible on The Huge Podcast Community YouTube channel, WBD’s Bleacher Report, Max, and on all the standard audio podcast platforms.
“I’m excited to work with Playmaker, a inventive associate with a singular manufacturing and distribution course of, to create my very own podcast community,” stated O’Neal in a press release. “The Huge Podcast Community will prioritize and uplift recent and numerous voices that can broaden the dialog past sports activities to incorporate music, vogue, and leisure.”
Certainly, Playmaker is pitching Shaq’s podcast community as a “new and revolutionary platform,” touting that athletes and creators that be part of it “can have entry to Playmaker HQ’s administration, manufacturing, distribution, and monetization experience whereas tapping into Shaq’s inventive thoughts, promotion, and huge community of assets.”
“From our first dialog, our visions have been completely aligned, with either side desirous to make a enjoyable, inventive, and genuine present, in addition to wanting to construct a full-service platform to assist different athletes construct their very own profitable content material platforms,” provides Playmaker HQ’s President and chief content material officer Brandon Harris. “Our viewers already loves Shaq, and we will’t look forward to them to get to know him even higher by this platform. Much more importantly, we couldn’t be extra excited to be a driving drive behind much more athlete entrepreneurship success tales along with our new community.”
Athlete-led podcasts are having a second proper now ( you, Jason and Travis Kelce’s New Heights podcast), with corporations like WBD Sports activities’ Bleacher Report additionally wanting to get within the sport. Former athletes have had success as properly, maybe most notably former NFL kicker Pat McAfee, who signed a reported $85 million cope with ESPN earlier this yr.
